1.1 - Result they'll get from your freebie

(even if [limiting belief])

1.2 - Stop [Pain Point] and start [Big Why]

Enter your name and email and I’ll send [Freebie Name] straight to your inbox!

[your convertkit shortcode here]

3. How I can help you

Note – use the Website Copy Strategy Guide to write this section – there are 5 options with a copy formula for each option in the guide: Process, Package, Problem, People, Page

Thing 1

[Result they’ll get from this thing ] so that [ what’s in it for them].

Thing 2

[Result they’ll get from this thing ] so that [ what’s in it for them].

Thing 3

[Result they’ll get from this thing ] so that [ what’s in it for them].

4. Hi, I'm Shannon!

I help (Ideal Client) like you (Results) without (limiting beliefs that get in their way).

You’re in the right place if:

  • Pain point 1
  • Pain point 2
  • Pain point 3

That’s why I created (Freebie). To help you get (Big Why).

5. Optional Section : What Makes You Different | I’ve Got Your Back | It’s Not Your Fault | Testimonials

[If you’re ready for transformation] If you’re ready to stop struggling with your website and finally get something you can be proud of online, I’ve got just the thing for you.

[What I will teach you] Inside the Free 5 Day Website Challenge, I’m gonna teach you how to build a website that’ll help you market yourself. And I break it all down in a really simple, straightforward way.

[Freebie Results] So when you sign up, I’ll hold your hand through building your website with step-by-step video instructions plus a community for support.

Seriously, you can’t do this wrong!

From The Blog

6. Optional Section: Imagine if... It's time to stop [pain point.]

You can [have your Big Why].

It all starts with [Freebie Results]

Imagine if you could…

  • (Result 1)
  • (Result 2)
  • (Result 3)

I can help you get started.

7. Final Irresistible Call to Action #2

Enter your name and email and I’ll send [Freebie Name] straight to your inbox!

[your convertkit shortcode here]